Connected by Design: Colormix^® 2027 Explores the Future of Meaningful Spaces Through Wood Finish Design

CLEVELAND, Oct. 19, 2026 /PRNewswire/ — Sherwin-Williams Industrial Wood announces the release of Industrial Wood Colormix® 2027, a forward-looking forecast that explores how evolving cultural values are influencing the next generation of wood color and finish design. Developed by the Industrial Wood DesignHouse, the forecast identifies emerging color, stain and finish directions through three curated collections: Revive, Reignite and Reconnect.

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Colormix 2027 reflects a growing desire for spaces that feel meaningful, expressive and emotionally connected. As consumers increasingly seek authentic materials and deeper connections to the environments around them, wood remains one of the most influential design materials, offering warmth, versatility and lasting appeal.

“Today’s most resonant designs are so much more than form and function. They create a personal, emotional sanctuary,” says Maggie O’Hare, Sherwin-Williams Industrial Wood Sr. Marketing Manager, Color & Design. “The collections we’ve created for 2027 reflect our innate desire to reconnect though craftsmanship, true creative expression and environments that support our overall wellbeing.”

The trends represented in Colormix 2027 are informed by ongoing research conducted by the Sherwin-Williams DesignHouse in Greensboro, North Carolina. The team studies cultural shifts, consumer behaviors, architectural trends and material influences to identify design directions that will shape the wood finishing industry for years to come. The forecast translates broader lifestyle trends into actionable finish solutions for manufacturers, designers, architects and specifiers.

The forecast is organized into three distinct collections:

Revive: The Past Reimagined

Inspired by the richness of heritage and craftsmanship, Revive celebrates enduring beauty through warm wood tones, refined finishes and layered character. Rich midtone woods, walnut-inspired hues and timeworn surfaces create designs that feel authentic, sophisticated and built to last.

Reignite: The Present in Motion

Reignite reflects a contemporary spirit defined by creativity, confidence and optimism. Pale organic stains, chalked wood tones, soft pastels and bold contrasts create modern spaces that feel expressive, imaginative and unmistakably current.

Reconnect: The Future in Focus

Focused on comfort, restoration and emotional well-being, Reconnect imagines a future where design is centered on human experience. Deep atmospheric woods, mineral-inspired tones and softened finishes create environments that feel calming, grounding and restorative.

“Industrial Wood Colormix 2027 is connected by one common thread: human connection,” says O’Hare. “Whether inspired by heritage, energized by creativity or focused on wellness, each collection helps designers and manufacturers create spaces that resonate on a personal level. Together, they reflect how color and finish trends are shaping the environments we find refuge in.”

Through Colormix 2027, Sherwin-Williams continues to provide industry-leading trend forecasting that helps customers translate emerging trends into practical, future-ready solutions. The forecast reinforces the Company’s commitment to helping manufacturers and designers create products and environments that remain relevant, intentional and inspiring for years to come.

For more information and to explore the full Industrial Wood Colormix 2027 forecast, visit wood.sherwin.com/colormix2027.

About Sherwin-Williams Industrial Wood Division

Since 1866, Sherwin-Williams has provided manufacturers and finishers with the coatings they need to make their products look better and last longer, while helping their operations meet productivity and sustainability goals. For industrial wood markets, our innovative solutions go beyond coatings to include knowledge, tools, equipment, supplies and industry-leading support. For a better finish, ask Sherwin-Williams. Visit wood.sherwin.com/colormix2027.

Media Contact
NAME: Victoria Toth
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SOURCE The Sherwin-Williams Company